blogs are the content hatchery |
These are resons why you should set up your blog. This component is the nucleus to good communication. We need interaction. We need comprehensive branding techniques. A blog is the key to building a better brand, better product, a better outlet to the outside world where the customer drives the system.
Customer intimacy from salesforce.com
Your blog content is the hatchery for ads, press releases, and resources. The use of social media gives you marketing power. You might wonder where you can go from the blog.
Check this out from Jeff Bullas regarding the Old Spice ad campaign.
Don't be intimidated by the numbers. Jeff's
blog post is an excellent resource for those needing an example for "where to begin" ideas. Blogs are content generators. Think sharing and searching when creating a blog post.
Spread your message.