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Showing posts with label youtube. Show all posts
Showing posts with label youtube. Show all posts

4.25.2014

top 5 supercar commercials

These commercials are awesome. What can you take from them for your own advertising ideas? The road and nature. Being on the road is freedom for many. The open road beckons. These cars give the impression you can go through obstacles. And it doesn't hurt to get a little dirty. PUBLISHED August 12, 2012

4.01.2014

the 950 million dollar recoup


Disney gets another shot at online. Historically Disney has not had good experiences with the online spectrum. Disney has decided to get into a new dynamic. The new dynamic of short-form online video isn't being ignored by Disney with the acquisition of Maker Studios, which is considered one of the top YouTube networks.

Maker Studios fills a gap in the Disney portfolio. Maker will have the Disney help with advertisers and this will increase leverage when negotiating distribution services.

Disney has built a $45 billion dollar business by turning movies into brands. Now they're are hoping to turn a video maker into a brand, or at least what it produces into such.