From the artist's point-of-view, getting the music heard is key. That's it. But that is where all the innovative effort pays off.
Your music gets a "thumbs up". People have expressed a liking and/or an interest in it.
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Bands take note. Get on you social platform and create maps of where you've been playing. This means promotion for your product. This will give your fans the knowledge of where you've been. This is a good place to start. This produces a promotion pipe. This builds your brand.
BRAND STRATEGY AND SUCCESS